It may be too early to call it trend, but advertisers are continuing to tap into the way women want to be spoken about and to – and CoverGirl’s “Girls Can” ad is the latest to grab our attention. Some of our favorite female powerhouses make cameos in CoverGirl’s new “Girls Can” advertisement. Ellen Degeneres, P!nk, Queen Latifa, Sofia Vergara, Janelle Monae not only sell the audience a beauty product, but also a little bit of inspiration.  → Read More

By Riane Eisler and Kimberly Otis, Center for Partnership Studies
Women do most of the care work in families; they care for children, the elderly, the sick, and the disabled. According to the U.S. Census Bureau, women devote more than 110 million hours a year to unpaid interactive child care, more than double men’s less than 55 million hours. This care work is socially and economically essential. But unless we change our current national and state policies, the fact that women do far more of this work than men will continue to be a major reason for women’s disproportionate poverty.  → Read More

This week the Shriver Report launched its groundbreaking new report, A Woman’s Nation Pushes Back from the Brink in Partnership with Center for American Progress which describes the tremendous problems we still have creating meaningful and rewarding work for women (often single women).  → Read More